Craft a concise, 55–65 character title that states your role, niche, and a differentiator, finishing with your name or studio. Example: “Product Designer for Fintech Onboarding · Jordan Lee.” This improves search clarity and click-throughs. Avoid stuffing keywords; prioritize human readability and relevance. A strong meta title sets expectations, earns curiosity, and frames your value before the page even loads in the visitor’s browser or app.
Replace generic phrases like “image of dashboard” with meaningful descriptions that convey function and outcome, such as “Checkout redesign reducing errors by simplifying address validation.” Good alt text helps screen reader users and supports image search context. Keep it concise yet informative, focusing on what the image communicates. This small effort broadens accessibility, improves comprehension, and gently boosts discoverability through clearer signals about your work’s intent and impact.
Use an Open Graph or Twitter Card preview tool to see how your pages appear when shared. Update title, description, and preview image to emphasize your strongest proof point. Ensure the image is legible at small sizes and brand-consistent. This quick pass multiplies the chance that a share becomes a click, and that a click becomes a conversation or inquiry from someone who understands your strengths immediately.

Rewrite your opening sentence to clearly share who you help, what problem you solve, and how your approach differs. Mention location or time zone if relevant. Remove clichés and let one distinctive skill shine. This tiny statement anchors your positioning and guides readers through the rest of your work. Five minutes here prevents confusion later, making the entire portfolio feel like a coherent, intentional expression of your strengths.

Add a simple three-step illustration or short list that distills discovery, execution, and measurement. Avoid jargon and favor outcomes, such as “clarify goals,” “prototype rapidly,” and “ship with measurable impact.” When visitors understand your workflow quickly, they infer professionalism and predictability. This helps decision-makers imagine partnering with you, reduces perceived risk, and sets the stage for meaningful questions that move a conversation toward collaboration or an interview.

Make reaching you effortless by verifying your email, adding a short response-time note, and including a calendar link for introductory chats. Ensure CTAs are visible, descriptive, and not duplicated with conflicting labels. If you accept projects, specify ideal scopes or industries. Removing a single barrier can convert passive interest into action, especially when someone is skimming between meetings and needs a confident nudge to connect immediately.
Open a contrast checker and test your primary action color against its background. Adjust hues or increase weight to meet recommended ratios without losing brand character. Confirm states for hover and disabled remain clear. Better contrast helps users with low vision and those browsing outdoors on bright screens. In minutes, you transform a frustrating interaction into one that feels obvious, comfortable, and confidently clickable across contexts.
Put your hands off the mouse and navigate using Tab, Shift+Tab, and Enter. Confirm focus outlines are visible, the order is logical, and interactive elements are reachable. Add a skip link if the header is lengthy. This tiny test catches issues that automated tools miss and respects users who rely on keyboards or assistive tech. Improving one bottleneck can significantly change someone’s ability to explore your work independently.
Scan for vague anchors and rewrite them to communicate destination and value, such as “View checkout redesign case study” instead of “click here.” Meaningful link text benefits screen reader users, improves skimmability, and increases click confidence for everyone. It also strengthens SEO by matching intent. In five minutes, your navigation language becomes generous and clear, guiding readers toward the right content with minimal ambiguity or guesswork.